Ray-Ban is a brand of sunglasses and eyeglasses founded in 1937 by American company Bausch & Lomb. The brand is best known for their Wayfarer and Avaitor styles of sunglasses. In 1999, Bausch & Lomb sold the brand to the Italian Luxottica Group. 

Aviator sunglasses were given their name due to their oblique teardrop shape.. Aviators are ideal for those with a more traditional, American-fashion taste. They are sunglasses worn by those who want to look good, and like that classic yet stylish look. 

Wayfarers, which took advantage of new plastic molding technology, marked the transition between a period of eyewear with thin metal frames and an era of plastic eyewear. Usually worn by people with a nonchalant and extremely groovy personality.

The Ray-Ban message ‘Never Hide’ aims to show how Ray-Ban wearers stand out from the crowd.  


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